The information architecture (IA) of your site is the foundation of its UX and SEO. Without an optimized IA, a site is difficult to navigate and understand by both end users and search engines. Here are the key components of a great IA.
Take the guesswork
out of content marketing.
The most successful content marketers rely on content intelligence to create the right content for the right audiences.
Great content strategies aren’t based on best guesses.
They are based on actionable content intelligence.
Ceralytics is a content intelligence platform that uncovers the topics that drive traffic to your site, which topics engage audiences to share and link to your content, and which topics convert audiences on the buyer’s journey.
Take your content marketing efforts from guessing to knowing.See how you do it
Great Content Strategies Don’t Just Happen
They are built from great content intelligence and competitive insights.
Getting the data you need to create a great content strategy should be easy, cost-effective and near real-time. That’s why the best content marketers choose Ceralytics to identify the topics that drive awareness, engagement, and conversions.
Ceralytics in the news
The impact content intelligence solutions like Ceralytics are having on the future of marketing.
Tomorrow’s technology is available today, and early adopters of technology like Ceralytics can get a head start on their competition.
Applying content intelligence to take the guess work out of creating high quality, successful content.
“Stop wasting time on ineffective content. Ceralytics helps content marketers identify the topics that matter to their audience.”
Jay Baer, NY Times best-selling author & President of Convince & Convert
What content marketing experts are saying about Ceralytics
“I’ve been waiting for a tool like this. Ceralytics not only identifies what content your audience truly values, it gives you the insights to create content that converts to real business results.”
Chad Pollitt, VP of Audience & Partner at the Native Advertising Institute
From the Blog
Native ads that look and feel like regular content on a site are not new. But are they still relevant? Or have they simply replaced most advertising?