One of the most important decisions for the long-term success of your content is focusing on the correct keyword. There are three categories of keywords, short, medium & long tail keywords. Let’s explore the differences and when you should use each.
Our healthcare industry analysis uncovers what topics are written about the most, which topics are most popular with healthcare audiences, which topics are underutilized, and how effective the healthcare industry is at creating content that engages its audience.
Competitive intelligence is the key to successful business strategies and is a must-have in any successful content marketing strategy.